MEET OUR TEAM

JOHN REED

CEO

JOSH DICKINSON

CHIEF REVENUE OFFICER

JOHN PAGES

CHIEF TECHNOLOGY OFFICER

KELLI SOUSA

CHIEF FINANCIAL OFFICER

NICOLE LAFORD

NATIONAL Channel Sales Manager – PhySaaS

JOHN REED

JOHN REED

CEO

JOSH DICKINSON

JOSH DICKINSON

CHIEF REVENUE OFFICER

Entrepreneur at heart and lover of the channel, Josh has successfully helped start 2 separate companies and taken to market. The thrill behind starting a company, building it, shaping it, evolving it to fit the needs of partners and agents, and THEN continue grinding until there is a REAL COMPANY with efficient processes, products that make impacts, and a value that is proven- that is what drives him.    The companies he contributed to include Reallinx, Hypercore Networks, and PhySaaS. You can reach Josh at (512) 659-4927 or Jdickinson@physaas.com

JOHN PAGES

JOHN PAGES

CHIEF TECHNOLOGY OFFICER

KELLI SOUSA

KELLI SOUSA

CHIEF FINANCIAL OFFICER

I’ve been fortunate to be a part of the For2Fi team since its inception in 2017.  At home, I enjoy spending time with my spouse and our 2 grown children, taking care of our garden, and finding peace in our surroundings. In my free time, I like hiking, baking, knitting, and reading mysteries. I also love hearing about others’ travels and exploring new places myself. You can reach me at (617) 618-6011 or KSousa@For2Fi.com.

NICOLE LAFORD

NICOLE LAFORD

NATIONAL Channel Sales Manager – PhySaaS

Hey there! I’m the National Channel Sales Manager here at PhySaaS, bringing over 10 years of channel magic to the table. After a decade of navigating within the partner community, I’m thrilled to keep the momentum going with a fresh focus, a lot of energy, and a love for all things Channel.
Born and raised in Michigan, I’m a proud parent to two future world-changers—one studying Cybersecurity at Wayne State and the other tackling Architectural Engineering at Grand Valley State. Engineering apparently runs in our DNA!
In my spare time, I’m usually hanging out with Orion, our bearded dragon (yes, you read that right), who I co-parent with my daughter whenever she’s home. Life’s never boring!
Outside of work, you can catch me planning “spontaneous” trips, rocking out at concerts, getting lost in a great book, or screaming my lungs out at U of M football games (Go Blue!). Oh—and I’ve recently picked up golf. Still learning, but hey, I’ve got the golf clap down.
Want to connect? I’d love to chat! Reach me at (586) 839-1619 or NLaFord@PhySaaS.com
774-495-0170
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